Social Media & Marketing Assistant
If you’re an enthusiastic and organized plant/berry/cider fan that has a true passion for all things social media, you could be the perfect fit for our hardworking marketing team!
Position:
Social Media & Marketing Assistant
About the Role:
At Heeman’s, each staff member is titled a “Daymaker” first and foremost. We believe our amazing staff is the key to making our space a “Happy Place” for everyone who enters.
As a key member of the Heeman’s team, your role as the Social Media & Marketing Assistant is essential in contributing to our overall success. You’ll be a valuable part of the marketing team helping the Marketing Manager to execute marketing plans including social media and website content. In this role, you’ll help us achieve our goals of providing exceptional service and ensuring a positive environment and “Happy Place” for all Daymakers and guests.
What Does Your Workday Look Like?
- Being a ‘Daymaker’ and delivering exceptional online and in-person customer service.
- Assist in the creation and implementation of marketing plans and campaigns.
- Assist in the management and implementation of social media and email calendars.
- Collaborate with the Marketing team to create engaging and creative content for social media platforms (Facebook, Instagram, YouTube and other relevant platforms).
- Interact with followers and potential customers by promptly responding to comments, messages, and inquiries.
- Analysis and reporting of social media performance and trends.
- Update website content, including text and images, and develop new garden guides and additional content as required.
- Analyze and report on website performance and suggest/implement improvements.
- Contribute to the creation and execution of external communications related to Heeman’s brands, including, but not limited to, social media platforms, online business listings, signage, SMS, and emails.
- Support Heeman’s Cellar by coordinating launches, cider order shipping, liaising with the licensee sales team, and other duties as required.
- Responsible for executing communication for in-house Heeman’s Daymakers on our Internal Communication channels.
- Work in compliance with all human resources, operational (SOP) and Food, Health & Safety policies and procedures.
What Will You Bring to the Table?
- Excellent customer service skills
- Open communication style
- Solid understanding of traditional and digital marketing media
- Ability to multitask and juggle shifting priorities, maintaining flexibility to adapt and revise plans in a dynamic environment.
- A genuine passion for social media and trend discovery, with a strong enjoyment of working on various platforms.
- Skilled with graphic design, photography and/or videography is valued
- Experience with Adobe Creative Suite (or similar editing software) an asset
- Proficient with MS Office Suite & Google Workspace
- Expert with brand/business profiles on social media platforms (Facebook and Instagram are mandatory; YouTube, LinkedIn, and TikTok are considered an asset)
- Working knowledge of WordPress backend is advantageous
- Experience working with WooCommerce is an asset
- Experience working with the Mailchimp platform is a strong advantage
- Experience with Google Analytics is highly valued
- Website maintenance and some knowledge of basic coding is a plus
- Plant and cider knowledge, or the willingness and ability to learn quickly
Education, Experience and Language:
- Post-secondary education in Marketing/Communications is an asset
- Experience with managing social media for a business (not just personal use)
- Prior retail, agriculture or greenhouse work experience is considered an asset
- Language: advanced English (written and oral)
Availability Requirements:
- Availability to work before and after regular hours and during all hours of operation (which will include evenings and weekends)
- Availability to work up to 6 days per week during busy seasons
- Flexibility to accommodate scheduling changes
- Open availability for April & May
- Transportation plan; Heeman’s is not located on a bus route
Employment Type:
- Full-time, 1 year contract
About Working at Heeman’s:
No two days are the same at Heeman’s and that keeps things interesting and exciting. As a seasonal farm business that’s open year-round, we see some pretty busy times and experience down seasons too. The environment here in the greenhouse and outdoors means it can be sunny and hot or cold and snowy and you’ll need to be capable of performing in this kind of environment. You’ll spend some days working in the office and others on your feet for prolonged periods helping with various events and projects (could be lifting items that can weigh up to 30lbs). Heeman’s is proudly a family owned and farm/agriculture-based business and our employees are classified as agriculture employees under the ESA.
How to apply:
Please bring a copy of your resume and cover letter to the greenhouse. You can present your application to our manager on duty at the Customer Service Desk right next to the check-out area. We will ask you a few simple questions when you do come in. Or you can click here to apply online.
Heeman’s
20422 Nissouri Road
Thorndale ON
Phone: 519.461.1416
Heeman’s is proud to be an equal opportunity employer committed to diversity and inclusion. Heeman’s provides accommodations for persons with disabilities throughout the recruitment process. Any inquiries can be sent to h r @ h e e m a n . c a or by calling 519.461.1416.
We thank you for your interest in obtaining employment with our organization; however only those candidates selected for interviews will be contacted.